Creating a Facebook page for your business is not hard but, unfortunately, one does require a private profile. So why bother designing two pages when one can just as easily use the private profile to promote one’s company? We’ll tell you why!
The name already says it all. A private profile should be “private” and revolve around a private person. A business profile should be about a “business” and exclusively exist to present said business.
Using a private profile to promote a business does not only come with a number of disadvantages but is explicitly forbidden by Facebook. Facebook can block your account without notice at any time and delete your previous activities.
| PRIVATE PROFILE | BUSINESS PAGE | |
|---|---|---|
| FANS/FRIENS | Maximum 5000 | Unlimited |
| CONNECTIONS | Friend requests need to individually be confirmed | Requests get automatically confirmed |
| PLUGINS FOR WEBSITES | Not available | Available |
| ADS | Not available | Available |
| STATISTICS | Not available | Available |
| MESSAGES | max. 20 recipients | Unlimited recipients |
| INDIVIDUAL TABS |
Not available | Available |
| FIELDS FOR INFORMATION |
For personal details such as
Profession, Age… |
For business details such as address, services, contact info… |
| VISABILITY | Depending on privacy settings |
Public, even for not registered users |
Private is private, business is business. Your Facebook friends will find out where you work if they are really interested in you. Do not confuse Facebook users by using identical photos on your private and public profiles.
Have you already set up a Facebook page for your business?
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